Era This 1

The This 1 brand was established in 2017 based on our previous experience and the demand of our customers and colleagues for highly specialized products to support them in achieving ambitious goals. Himalayans and polar explorers demanded barów that wouldn’t freeze in the Himalayas and that wouldn’t break their teeth. Military customers expected bars that could be consumed during hours of diving and action, and that are made and packaged to stay fresh for years. Travelers and runners demanded bars that would not melt when exposed to heat or sun and could be consumed even in the desert. Everyone needed maximum energy with the lightest possible product weight. We succeeded in all of this and thus created our unique bars This 1.

Our goal

We want to provide products of the highest quality and exceptional taste to help you achieve your ambitious goals during expeditions, sports as well as when traveling and exploring the world.

Natural Ingredients

All our ingredients go through a demanding process of quality and taste testing, and we use only healthy and tasty raw materials in our products.

No preservatives

We do not use preservatives, glutamate or other flavor enhancers in our products.

Long shelf life

Thanks to high-quality raw materials, preparation process and packaging, our bars has a 15-year minimum shelf life.

Optimal composition

Our products have an ideal ratio between carbohydrates and fat, and optimally provide the maximum amount of energy - to be used right away.

They have already chosen

"As a lover of chocolate and solo voyages, I recommend the Nut - Chocolate flavor.It is a positive energy boost for me. I recommend bar THIS1 for long ocean voyages."
SZYMON KUCZYŃSKI
"2016 Sailor of the Year" in Poland.
"My favorite, is bar walnut. For THIS 1 I always have a reserved place in my expedition backpack. I definitely recommend it."

RYSZARD PAWŁOWSKI
Himalayan mountaineer, conqueror of many 8,000-meter peaks, high-altitude guide.
"Flavor-wise my type is definitely Nut - Hemp. I recommend bar THIS 1 especially for extreme mountain conditions."

MARCIN "YETI" TOMASZEWSKI
Big-wall climber. Leader of the "Extremely and Highly" expedition.